The creative should not disable fields or functionality on the site.
Creative should be provided in the Flash 8 format.
A backup GIF must be provided.
The creative should not disable browser back buttons or force any plugins to be downloaded.
Newsletter creative cannot be implemented in flash and are limited to animated gifs.
HTML/Rich Media creative click-through commands must open the destination address in a new window.
If your HTML creative submits data from a form to a server-side script, then the form will need to use the GET method, rather than the POST method. Fairfax Digital's click tracking system cannot count the clicks of a form using the POST method.
Creative materials must be provided 5 working days prior to the campaign start date.